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Temptum

About

The first firm in Colombia specialized in corporate & government affairs

Temptum is an independent firm based in Bogotá. We support private-sector organizations and institutions in building defensible positions — grounded in technical analysis, regulatory knowledge, and political reading of the environment.

Office

Bogotá

Coverage

Colombia · Andean region

Sectors

Energy, infrastructure, financial, technology, healthcare

Founded

2023

About Temptum

A practice built on
rigor, not urgency

We bring together experience in corporate communications, investigative journalism, and public affairs to serve organizations that make decisions that matter. Every engagement is staffed by teams of three to five people, with documented deliverables and a responsible partner from the first diagnosis.

Temptum brings four lines of work — institutional relations, risk and crisis management, regulatory and legislative affairs, and ESG communications — under a single methodology: translating complex contexts into defensible decisions.

Our team combines profiles from political science, law, economics, and strategic communication, with direct experience in the public sector, the private sector, and academia. We apply risk analysis, regulatory monitoring, and stakeholder mapping methodologies to produce actionable intelligence — not generic diagnostics.

We operate under strict standards of confidentiality, independence, and compliance. We do not replace the client: we support them with technical rigor and strategic judgment so that each decision is defensible before its audiences, its regulators, and public opinion.

Leadership

Silvia Juliana Parra Cañas

CEO & Founding Partner

Master's in Journalism from Universidad del Rosario, and a BA in Social Communication and Journalism from Universidad Jorge Tadeo Lozano. More than a decade building communication strategies, managing high-profile crises, and strengthening the positioning of national and international brands in Colombia and the region.

Closeness with the client and technical depth are the two things you cannot compromise on.

Professional track record

  1. 2023 — Present

    CEO · Temptum Hub

    Center specialized in Colombia in corporate & government affairs: strategic communications, digital targeting, web infrastructure, and data exploitation for business intelligence.

  2. 2019 — 2023

    Co-founder · VIM La Agencia

    Expansion into digital media and technology-based communication services: social media strategy and platform development.

  3. 2015 — 2019

    Account Director · SPR Group & Marco de Comunicaciones

    Crisis management, public and government affairs, and public relations for clients in high-impact scenarios.

  4. 2015

    Accounts Lead · Medios Milenium

    Internal and external communications and public relations for regional corporate accounts across Latin America.

  5. 2013 — 2014

    Communications Consultant · Edelman Colombia

    Design and execution of strategic campaigns for national and international brands at one of the world's leading PR firms.

  6. 2011 — 2013

    Investigative Reporter · Publicaciones Semana · Revista Dinero

    Reporting on the economic and business sectors; feature writing and research for print and digital editions.

Partners and sectors

A broad ecosystem,
assembled for each engagement

Temptum works with a stable network of sectoral, academic, and advisory partners in Colombia and the Andean region. For each project we convene the profiles the context demands: lawyers, economists, political scientists, strategic communicators, and technical specialists.

This network does not replace the permanent team: it complements it. Coordination, editorial judgment, and client liaison stay in-house.

Interdisciplinary team of partners and collaborators
Network of sectoral and academic partners

How we work

Three
non-negotiable commitments

Every engagement operates under the same three principles. They are not slogans: they are the firm's operating floor.

Strict confidentiality

Handling of sensitive information under formal protocols for access, filing, and destruction. We do not use the client's name as a marketing asset.

Independent judgment

We do not receive compensation from third parties for regulatory or public-policy outcomes. We recommend what is defensible, not what is convenient for the vendor.

Verifiable compliance

Every deliverable is traceable, every methodology documented, every working team identified in writing. Auditing our own work is part of the service.

Let's talk?

Tell us the context.
We respond within two business days

We handle every conversation directly, without generic forms. If your organization faces a complex scenario, let's talk by email or WhatsApp.